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Facebook thinks email is dying

Sheryl Sandberg COO of Facebook gave a speech at the Consumer 360 conference claiming that Facebook could survive without email. She said “”In consumer technology, if you want to know what people like us will do tomorrow, you look at what teenagers are doing today, and the latest figures say that only 11% of teenagers email daily. So email (I can’t imagine life without it) is probably going away. So what do teenagers do? They SMS and increasingly they use social networking.”

The question is Could Facebook Even Survive Without Email?

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European Search Personality of the year 2014, Kristján Már Hauksson, is the Co-Founder and COO of SMFB Engine, based in Oslo, Norway. This newfound digital activation/marketing agency works closely with the award winning creative agency, SMFB, in making sure that each idea has the digital presence to make it fly. Kristján is a publish author on the topic Internet Marketing and Search Engine Marketing.

One thought on “Facebook thinks email is dying

  1. Facebook uses messaging, do they consider this to not be email? They also use email accounts to set up facebook accounts using the address book you already have. I don´t think Email is dying – possibly for teenagers it is because what do they have to talk about? They don´t write each other lengthy emails, of course they use instant messaging and social networks. Look at who does use it, business people, people buying and selling online, families living on the other side of the world from each other – these people won´t stop using it. To even consider it is ludicrous.

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