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YouTube: The Viral Perspective

Speaker: Matthias Content creator YouTube Matthias creates content for Google funded super-channels, his own successful channel, and specializes in integrating branding into his products. He was one of the first content creators on the new DreamWorks owned AwesomenessTV YouTube super-channel. His content has received millions of views on the AwesomenessTV channel and is regularly

Roland: Developing Personas – B2C in a B2B World

Speaker: Russell Morgan O’Sullivan Digital Marketing Manager Roland UK Russell is Digital Marketing Manager for Roland UK and has over 13 years of experience within digital and online roles. As Content Strategist within one of the UK’s largest insurance comparison sites, he spearheaded both content delivery and SEO strategies within an aggressively focussed market A Blueprint for SEO

Speakers: David Harling Head of Organic Performance David has recently been appointed Head of Organic Performance for the MoneySuperMarket Group, one of the largest price comparison websites in the UK. With over 10 years of experience across marketing and media disciplines, David’s technical background has led to his tech-driven understanding towards the emergence

YouTube: Advertising Redefined

Speaker: Jan Grønbech Country Director Google Norway AS. Jan Grønbech joined Google almost nine years ago and has led their business in Norway from being an outsider to becoming the most important advertising channel in the Norwegian media landscape. From 1998 to 2002 he was managing director for DoubleClick Norway, which he also founded. 100

Hilton: Online Presence

Speakers: Laurent Boninfante Digital Marketing Specialist Acquisio’s EMEA & Asia Laurent is the Digital Marketing Specialist leading Acquisio’s EMEA & Asia team, delivering support and strategic guidance about the company’s performance media platform. Boninfante was previously Director of New Business and Strategic Accounts for Kenshoo Europe, Head of Search for OMD Digital UK and