WOW, SMXL is bigger than ever and I can proudly say that I am a part of it. With 5 parallel sessions, master classes, site clinics, intensive workshops and with the participation of some of the world’s leading experts in digital marketing. Its a three day event with focus on
The only Kristjan Mar Hauksson in the world – Think with Google
The Value of Paid Media
Interview with Kristján Már Hauksson COO at SMFB Engine
// Interview with Kristján Már Hauksson from SMFB Engine Kristján Már Hauksson, COO of the digital activation agency SMFB Engine, has been nominated King of Content at the Content Marketing Norway Awards. Naturally, we talked about his views on content marketing. Posted by Fanbooster on Wednesday, May 27, 2015
Content connection method for content marketing
The Content Connection Method is used to connect topics to brands/products from a consumer/company point of view. Both from the standpoint of emotional and rational relation. Developed at the SMFB Engine office in Oslo, this simple approached can be used to create content pillars and understand if the product/brand has emotional and/or