Bing Ads just updated their Terms and Conditions, the updates are effective starting today. Here’s a summary of the changes and some additional information on why Bing made these changes: 1. Better access to new Bing Ads offerings: Bing Ads are making it easier for their users to take advantage of new
Yahoo
Global Search Engine Marketing
Looks like we are getting there, finally - The book I am co-authoring with Anne Kennedy is on Amazon and the date is set. The book is published by Que Biz-Tech and is called "Global Search Engine Marketing: Getting Better International Search Engine Results". The description is as follows: 960
Trends in Digital Advertising Market
The popularity of Internet as a medium of communication and source of information has surged in the recent years and this has also affected the use of digital marketing to woo customers. Businesses today are using a variety of digital distribution channels to reach their customers in a timely, relevant,
Article in the annual Baidu Magazine
An article by me was publised last Februar in the annual Baidu Magazine. The article was written in cooperation with Baidu's marketing team and the SEMPO (Search Engine Marketing Organization) were I am on the board of directors. The idea behind the article was to give Chinese marketers an insight
SEO guidelines for big sites
Firstly what is a big site? Is it 10.000 pages or 100.000 or even 100.000? My experience is that sites that more than 10 .000 to 15.000 pages start to show the same symptoms, the main problem in most cases is the WCMS (web content management system), how it is